Monday, January 19, 2004


Blood on the virtual carpet: tempers flare as 'editor' is thrown out of online town with 80,000 inhabitants
Peter Ludlow is not just a computer gaming enthusiast. He's also a philosophy professor, with an abiding interest in the relationship between the real and the virtual worlds. So when the world's most successful virtual-reality game, the Sims, launched an online version just over a year ago, he didn't just join in for fun; he also decided that he could carry out research for his next book.

And that was where the trouble started. Alphaville, the game's fictional city, could have gone in any number of directions, depending on the arbitrary decisions of the online game players who make up its people through their chosen "avatars", or game characters.

Alphaville could have become a socialist utopia, a grand experiment in free-market capitalism or simply a reflection of the allure and the pitfalls of any real Western city.

As it was, Alphaville quickly turned into a hellhole of scam-artists, crime syndicates, mafia extortion artists and teenage girls turning tricks to make ends meet. It became a breeding ground for the very worst in human nature - a benign-sounding granny, for example, who specialised in taking new players into her confidence, then showered them in abuse. Then there was the scam-artist known as Evangeline, who started out equally friendly and then stole new players' money.

Professor Ludlow, who teaches at the University of Michigan, decided he would chronicle Alphaville's seamy reality by setting up a newspaper,The Alphaville Herald, run by his game alter-ego. He reported on the scams and the prostitution rings, and also interviewed the protagonists. (Evangeline, his most intriguing source, turned out, in real life, to be a spectacularly warped teenage boy.)

But that was before his dispassionate academic inquiry ran smack into the authoritarian brick wall of the game's manufacturer and controller, the California gaming company Electronic Arts.

The Alphaville Herald was closed down and Professor Ludlow's avatar, Urizenus, was kicked out of town. "While we regret it," Electronic Arts told him in a letter, "we feel it is necessary for the good of the game and its community."

Officially, the reason for Professor Ludlow's expulsion was that he included links in his inside-the-game newspaper to outside websites, including one that gave players instructions on how to cheat. What Professor Ludlow and a growing band of academics and sympathisers believe, however, is that his efforts to publicise the tawdry fantasy activities of real-life teenagers were becoming simply too uncomfortable for Electronic Arts to stomach....