Sunday, July 21, 2013

Anthem Blue Cross shuns insurance market for small businesses
Health insurance giant Anthem Blue Cross is spurning California's new insurance market for small businesses, a potential setback in the state's rollout of the federal healthcare law.

Anthem, a unit of WellPoint Inc., is California's largest insurer for small employers. The company's surprising move raised concerns about the state's ability to offer competitive rates and attract businesses to its new Covered California exchange that opens Jan. 1.

The federal Affordable Care Act left it up to health insurers to decide whether they wanted to sell in these government-run marketplaces.

Friday's disclosure made Anthem the first big insurer in California to publicly pass on the small-business pool. Some other big names, such as UnitedHealth Group Inc. and Aetna Inc., have already opted out of California's larger exchange for individual consumers....